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Style and Mood: How to Describe What You Want (Without Design Jargon)

Style and Mood: How to Describe What You Want (Without Design Jargon)

by Sophie Inkie | Apr 10, 2026 | news

Style and Mood: How to Describe What You Want (Without Design Jargon) You know what you want your flyer to look like. It’s there in your head, clear as day. Professional but not boring. Modern but not cold. Bold but not shouty. Then you sit down to brief...
Audience First: Why Your Prompt Needs to Know Who’s Looking

Audience First: Why Your Prompt Needs to Know Who’s Looking

by Sophie Inkie | Apr 9, 2026 | news

Audience First: Why Your Prompt Needs to Know Who’s Looking Here’s a truth most people miss when they’re typing prompts into Canva AI or ChatGPT: the audience changes everything. You can have the perfect format specified, the right colours chosen, a...
The Anatomy of a Good Design Prompt: What to Include Every Time

The Anatomy of a Good Design Prompt: What to Include Every Time

by Sophie Inkie | Apr 8, 2026 | news

The Anatomy of a Good Design Prompt: What to Include Every Time Yesterday we talked about why vague prompts get you rubbish results. Today we’re fixing that problem permanently. Print Lord has reviewed thousands of design files over two decades. The ones that...
Why ‘Make Me a Poster’ Gets You Rubbish (And What to Say Instead)

Why ‘Make Me a Poster’ Gets You Rubbish (And What to Say Instead)

by Sophie Inkie | Apr 7, 2026 | news

Why ‘Make Me a Poster’ Gets You Rubbish (And What to Say Instead) If you’ve ever typed “make me a poster” into Canva’s AI design tool, or any image generator, and been disappointed with the result, this one’s for you. The...
The 5-Minute ChatGPT Brief That Saves Hours of Design Faff

The 5-Minute ChatGPT Brief That Saves Hours of Design Faff

by Sophie Inkie | Apr 6, 2026 | news

The 5-Minute ChatGPT Brief That Saves Hours of Design Faff It happens every week. A client sends Print Lord a Canva file that has been tweaked, redone, reworked, and agonised over for days. The layout has been shuffled around seventeen times. Fonts have been swapped...
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